About Us:

Our Mission


The Premier Automotive Information Company in America

With over twenty-five years as the

undeniable experts in product knowledge, Advanta-STAR is the premier automotive information company in America.  Serving both automotive manufacturers and dealerships, Advanta-STAR provides the information necessary that helps your customers make an informed purchase decision, trains and informs your staff regarding competitive models and drives successful SEO and other marketing campaigns.

Using dozens more sources than other automotive information providers, Advanta-STAR has an audited accuracy rate of 99.978% versus an industry average on only 96%.

Advanta-STAR is the premier automotive information company because:

  •  Updates are done continually in real-time
  •  Vehicles are examined first-hand
  •  Third-Party Information is sourced from dozens of trusted automotive periodicals

Advanta-STAR’s continual updates in real time provide information that can be trusted. Other companies only update their data semi-annually. Utilizing dozens of trusted sources, Advanta-STAR is the only company of its kind, and the only general automotive information source which examines the vehicles first-hand.

Our Awesome Team

Meet out professionals

Thomas Hayes

Research and Development Associate

Withan Lemmon


Bob Handley

Senior V.P. of Sales

Edward Carlin

Chief Operations Officer

Michael L. Champagne

V.P. of Sales and Marketing

Michael Valentiner

Western Region Manager

Kurt von Leyser

Northeast Region Manager

William Lemmon

Advanced Methods Engineer

Edward D. Payne

V.P. of Research and Development

Matthew Carlin

Research and Development Associate

Our Partners